Social Media Followers: They Aren’t All Created Equal – Sparkle Society

Let’s talk social media followers, shall we? Your social media followers are so much more than just numbers. Write this down: that the quality of your social media followers matters much more the over quantity. As a savvy business owner, you know the value of optimizing your business online with strategically managed social accounts; however, …

Do you need to separate your social media accounts? I have the answer!

What’s the big deal with separate social media accounts? The decision to create separate social media accounts is a pretty popular topic that, as a business owner, you’re going to have to deal with sooner rather than later. There are several reasons why you may consider separate social media accounts. If you’ve listened to me …

5 Professional Headshots You Must-Have!

Real talk, Sparkles… when was the last time you updated your professional headshots? I see you out there on Facebook; on Instagram; and even on Twitter with your well-groomed, perfectly-posed, senior portrait-esque shots. However, my loves, have you considered how valuable this type of pic is {or isn’t} to your clients and prospects? You have two or three different …

10 Ways to Find Local Clients for Your Business

Hey there, sweet sparkles! So many of you have realized how to play the wide global market through consistent social media marketing followed by stellar engagement. Howevah, you seem a little perplexed – sifting through the glitter – trying to figure out how to find local clients. No fear, sweet sparkles. I’ve been where you are …

the Dreaded Photographer Headache {and how to prevent it!}

The dreaded Photographer Headache is something the majority of photographers struggle with, yet nobody talks about!  We all sit silently dealing with the pain, either hoping it will go away or thinking we’re the only one who deals with this on a regular basis!  If that’s you, my friend, you are wrong.  In fact, last …

the Blessing of Being Busy

Oh, the blessing of being busy… it doesn’t always bring us joy, does it?  The emails, the deliveries, the editing, the list goes on and on.  If we’re not careful, the blessing of being busy can feel WAY MORE like a burden, than anything else.  But, the good new is, with a little shift in …