Social Media Followers: They Aren’t All Created Equal – Sparkle Society

Let’s talk social media followers, shall we? Your social media followers are so much more than just numbers. Write this down: that the quality of your social media followers matters much more the over quantity. As a savvy business owner, you know the value of optimizing your business online with strategically managed social accounts; however, …

Do you need to separate your social media accounts? I have the answer!

What’s the big deal with separate social media accounts? The decision to create separate social media accounts is a pretty popular topic that, as a business owner, you’re going to have to deal with sooner rather than later. There are several reasons why you may consider separate social media accounts. If you’ve listened to me …

Social Media Tips {to Make You a Superhero}

If you’re struggling with your online presence, let me share my seven Social Media tips to ensure your photography business succeeds and that you’re a social media superhero!  As a professional, you’ve got a gift to share with the world and social media is the place to share it! But here’s the thing girly, in …

Creating a Social Media Content Calendar

You’ve heard that you need to create a social media content calendar, but you might be all, “social media content calendar wha?!?!?!”. Well friend, I’m here to get you started with your social media content calendar with a few tips that will have you cranking out content with a little less stress.   How many …

Social Media Branding

Creating consistent social media branding is crucial to developing a strong social media strategy. While that might sound like a tricky thing to do, I promise my little sparkle, it isn’t as hard as you think!  Let me break it down for you in 5 simple steps. But first… What is Social Media Branding and …

Social Media for the Slow Season

It’s winter, a chill is in the air, you’re busy updating your website, but you’re probably wondering, “what do I post on social media in the slow season?!”  While I love to use this season as a bit of a “summer vacation,” I also know how important it is to use this season wisely. So, …